Event Branding Management
ZINCON 2017
The ZINCON is an outstanding event that where over 7000 Zumba® Instructors update their continuous education every year.
In order to have it in place, this project is launched several months prior to the date.
My responsibilities included:
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Presetting and planning the event's branding placement and organizing deliverables to be developed
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Managing and trafficking the project across various parties and departments
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Coordinating with designers and production artists for optimal file setup
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Managing over 500 files and digital assets for the main event, the booths area, and the Zumba Wear Stores
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Managing pre-press of all deliverables, including onsite branding, directionals and schedule banners, maps, booklets, signs, and others
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Managing proofs coming from multiple vendors and approvals throughout multiple parties
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Producing over 7,500 annual giveaway welcome kits containing multiple components per annual event